Areli Cadenillas

I desing digital products and strategies that help us growth

I am product designer with business and marketing background focused on developing user interfaces and digital products that bring value.

See my work
Figma logo
Adobe XD logo
Notion logo
Miro logo

Experience

What I do

UX process imagen

Digital strategy

I  develop a comprehensive digital strategy that aligns an overall business goals and objectives, while also identify opportunities for growth and innovation. I research, analyze, and plan to ensure that the user's needs and goals are met effectively.

Imagen of web design

Web Design

I combine usability, visual design principles, and strategic thinking to create impactful interfaces. I craft user-centric designs that effectively communicate the client or brand's value proposition.

Web design and app design imagen

Product Design

I shape captivating user experiences and visually compelling interfaces. I conduct research, usability tests, and provide comprehensive documentation. I work with agile methodologies such as Design Thinking, Double Diamond and Lean UX.

Portfolio

My projects

Crafting Clarity: Designing Processes

Discover how we transformed project chaos into success by creating workflows. Explore the journey from uncertainty to a user-friendly business card app despite challenges.

View project

Umoob

Umoob is the first marketplace focused on promoting sports SMEs in Latin America.Created by a group of Latino programmers and designers who seek to boost the sports industry through technology.

View project

Woof! - Dog walker App

Woof is a personalized dog walking service in Lima - Peru, where you can find trained walkers who are passionate about animals, near your neighborhood. Also, you can find other services for your pets.

View project

About me

Who am I

📚 I am product designer very interested in create digital products that bring value. Curretly working at a software company based on Peru  as a design lead, organizing, planning and leading a product team to design the best solution for our clients.

📁 I am also manager and marketer. I have worked 7 years in the public sector, promoting tourism and helping to improve the experience of services. I love learning new things and technology. I am self-taught, proactive and very curious.

🎯 My purpose is to design digital products or strategies that improve the user experience and, at the same time, create growth opportunities for everyone.

Get in touch
Imagen of a woman

Resources

Templates I created

Design template for Notion

Design team

Notion template that may help you to organize your design team 🎨🙌🏻

Get template
Notion template image for personal brand

Personal Brand

Notion template for Platzi Personal Brand Challenge - Show who you are!✨💪🏻

Get template

Blog

Latest post

The $300 Million Button

"I'm not here to start a relationship" — that was the phrase that stood out the most in Jared M. Spool’s story about the $300 Million Button.

Read post

The day I couldn’t get out of bed

Starting over is something we all face at some point, but few of us are prepared for that moment. Why does it scare us so much?

Read post

What if what I studied isn’t for me?

We’re often led to believe that by the time we finish high school, we should have a clear idea of what career path we want to take. But the realityt is different. Does this sound familiar?

Read post